Selling your home can feel overwhelming, especially in a competitive market like Bergen County, New Jersey. However, with the right approach and resources, you can simplify the process and make it more rewarding. Here’s a clear guide outlining the key steps to consider when preparing to sell your home.
1. Hire a Real Estate Agent
A recent survey by the National Association of Realtors (NAR) revealed that in 2024, ninety percent of home sellers opted to work with a real estate agent or broker. These informed sellers, on average, received 13% more for their homes compared to those who chose the For Sale By Owner (FSBO) approach. An experienced agent from Christina Gibbons Group not only understands the factors that influence your home's value—such as local market trends, community amenities, and market demand—but also serves as your agent or liaison for buying or renting your next home.
To draw in potential buyers, it’s important to showcase your home in the best light. Work with your agent to identify the most effective and budget-friendly strategies, including decluttering, making necessary repairs, and potentially hiring a professional staging service. Keep in mind that first impressions matter; investing in improvements that emphasize your home’s best features can greatly increase its sale price.
3. Set the Right Price
Once your home is ready for the market, it’s time to set a competitive price. Work closely with your agent to conduct a comparative market analysis (CMA) to ensure your pricing aligns with current market conditions. Accurate pricing is key to drawing in serious buyers. You should also consider your selling objectives - do you need a quick sale? Or, are you not in a rush to sell and are willing to test the market potential by listing at a price above market value? A real estate agent will be able to price your home in a way that is realistic while still aligning with your needs.
4. Create an Effective Marketing Strategy
With all home buyers turning to the internet to search for properties, it’s vital to have a robust marketing strategy. High-quality photos (41%), detailed property descriptions (39%), and floor plans (31%) are critical for online interest. Partnering with Christina Gibbons, who employs a comprehensive marketing approach—incorporating digital, social, and print strategies—can broaden your audience. This includes using high-quality photography, 3D virtual tours, compelling listings, and search engine optimization, to enhance your home's visibility.
5. Capitalize On Open Houses & Showing Requests
The first week of your listing is crucial. Hosting an open house can generate excitement and allow potential buyers to see your home firsthand. Our team of experienced buyer specialists will host the open house and provide feedback from buyers and agents, helping us evaluate strategies and expectations moving forward. Additionally, to maximize interest, ensure your home is easy to show. Be flexible with your schedule and maintain a clean space that is ready for potential last-minute visits.
6. Evaluating Offers
As offers come in, it’s essential to carefully evaluate each one with your agent. A knowledgeable agent will explain the specifics of each offer and guide you to look beyond the selling price—considering terms, contingencies, and financing options. Be prepared to negotiate to reach a deal that works for both you and the buyer.
7. Hire a Reputable Attorney
Once you accept an offer, it's advisable to hire a real estate attorney. Christina Gibbons Group has a network of preferred, vetted attorneys with whom we handle over 150 deals a year. This ensures you receive trusted guidance throughout the legal aspects of your sale, providing peace of mind as transactions are managed correctly.
8. Navigate Contract To Close
Getting to the finish line of a transaction and reaching the closing table involves several essential steps, including inspections, appraisals, and final paperwork. Your attorney and real estate agent will assist you in navigating this process smoothly, ensuring everything is in order for the final sale.
9. Plan Your Next Move
If you haven’t yet figured out where you will relocate or what your living situation will be, the Christina Gibbons Group will support you in determining your next steps. We can refer you to a reputable agent within our referral network in another state or help you find a rental or new home locally. Once the sale is finalized, we will assist you in planning logistics such as moving arrangements and settling into your new home.
Work With Christina Gibbons Group
Selling a home in Bergen County can be complex, but with proper preparation and support, it can become a gratifying experience. Understanding the market, preparing your home effectively, setting the right price, and implementing strategic marketing efforts are essential to maximizing your home’s potential. For those looking to sell in this area, the expertise of Christina Gibbons Group can make all the difference. If you’re considering selling your home or are curious about the process, contact us to discuss your real estate estate needs and begin our partnership.